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In our increasingly digital world, understanding how HIPAA applies to ever-evolving technology is a must! Join us to learn how to avoid the common mistakes acupuncturists make with websites, email, scheduling, telehealth, social media and marketing.
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As acupuncture gains mainstream traction, practitioners are subject to increasing scrutiny regarding HIPAA. Achieving compliance in the online space is no easy feat, as information technology is developing continuously and very little of it even existed when HIPAA came into effect.
Additionally, information from different sources is frequently contradictory, and legal counsel comes with a significant expense. However, neglecting compliance is even costlier – fines can be as much as $50,000 per violation per day, and include loss of license and even jail time.
Beyond the potential impact on individual practices, patient rights are integral to healthcare outcomes. As holistic practitioners, acupuncturists have an opportunity to embrace this and demonstrate excellence in patient privacy beyond that of mainstream healthcare modalities.
The scope of this course is to make federal patient privacy laws, as applied to websites, email, scheduling, telehealth, social media and digital marketing, as simple and as accessible as possible.
The course will outline the necessary steps for evaluating online platforms and tools for potential use in a practice. Additionally, attendees will learn their role as practitioners in HIPAA-compliant use of various online technologies.
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